TitleMutual Climax
Agency
Campaign Mutual Climax
Advertiser Reckitt
Brand Durex
Date of First Broadcast/Publication 2019 / 6
Business Sector Hygiene & Personal Care Products
Story Nearly 70% of women in India don’t orgasm every time during sex. The ‘orgasm gap’ is a global trend that Durex is looking to reverse. For the launch of Durex’s Mutual Climax product, our messaging focused around #OrgasmEquality and encouraging couples to explore better sex together with the help of Durex.
Media Type Digital
Length

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